The press conference of "my country Investment Development Statement (2020)" co-sponsored by my country Construction Investment Research Institute and Social Science Literature Publishing House was held in Beijing. With the theme of "Challenges and Opportunities under the Epidemic", this conference recalled the development of my country's economy and investment in 2019, looked forward to the development trend of my country's economy and investment in 2020, and shared the my country Construction Investment Research Institute's report on the impact of the new crown epidemic on the macro economy, Research on the impact of financial markets and industrial investment, analyze the epidemic's challenge to the international and Chinese economy and investment opportunities. The analysis of the statement pointed out that there are six important trends in the global production industry: intelligence, high-end, green, automation, service, and branding.
The first is intelligence. With the development of a new generation of information skills such as "Big Things Mobile Smart Cloud" and the general improvement of the level of informatization, digital skills, network skills and intelligent skills are increasingly integrated into the entire process of product development, planning, and production, promoting major innovations in product production methods . Foremost developed countries and multinational corporations have taken smart production as the main direction of the new round of development. Some multinational corporations have also increased their investment in smart transformation and advanced robot development. Traditional production has accelerated to artificial intelligence, robots and digital production. Smart production change centered.
Compared with the traditional factories, the more intelligent C2M customized factories show stronger resilience. For industrial belt factories, intelligence is not only immunity, but also increasing power. In the smart factory of Fujian Shuangchi Enterprise, through a modular layout of products, layout, equipment, and operation arrangements, an automated customization that can be flexibly selected based on user needs and personal data, expanded processing capabilities, and quickly responds to needs has been created Production line. Focusing on intelligent production, through the combination of industrial Internet skills such as big data, cloud accounting and artificial intelligence, and shoemaking professions, we complete the C2M on-demand customized production method. In recent years, Shuangchi has continuously promoted data-driven transactions to complete the management process innovation, and quickly echoed According to the individual needs of customers, we will build the leading industrial Internet demonstration factory in the shoe industry, and promote intelligent and flexible production, so as to better respond to the fluctuation of labor force during the epidemic.
It is understood that Shuangchi has started a large-scale personalized customized production application seminar for the footwear industry from the beginning of 2016, and has worked with the Chinese Academy of Sciences to devote four years to develop and plan the "Bird-like Foot Pressure Gait Scanner". Based on the construction of "China's foot database", using big data and cloud accounting to accurately analyze the user's foot shape, 54 foot characteristics and health data can be obtained within 15 seconds, including the user's foot length and foot width , Instep length, arch height, and plantar pressure distribution value and other comprehensive and detailed 3D foot shape data. In addition, the customized port can also freely select the size, color, pattern, signature, etc. of shoes according to the user's personal preference, and recommend targeted sports health recommendations based on big data analysis, providing customers with a full range of health solutions.
The second is high-end. High-end production has the characteristics of high skill density, high added value, high cost investment, and high branding. It is at the top of the industrial chain, reflecting the inductive strength of a country's production industry, and thus has become the commanding height of national strategic competition. my country is also advancing the development of production skills to the mid-to-high-end level, clarifying the main direction of high-end production, and focusing on the deep integration of industrialization and informatization as a starting point to promote the transformation of my country's production from a large country to a powerful country, and a leap from the low-end to the high-end. .
The third is greening. Green manufacturing refers to efforts to improve the efficiency of energy use while ensuring product quality and functions, and to minimize environmental pollution during product manufacturing, thereby achieving sustainable development. In order to complete the change of the manufacturing industry from extensive to green and environmental protection, my country has made clear regulations on energy consumption, pollutant emissions and other indicators, and constantly promotes the transformation of traditional skills and changes in industrial planning concepts. The United States, Germany, Japan and other countries are also very Pay attention to the development of the green production industry. The development of the production industry to green production is the only way to achieve sustainable development.
The fourth is automation. Under the pressure of rising labor costs, the world focuses on and promotes industrial automation. The density of industrial robots is an important indicator of the level of automation. my country has become the world's largest market for industrial robots. According to the data of the International Federation of Robotics, the number of industrial robots in my country has increased rapidly in recent years. At the end of 2018, the density of industrial robots in my country reached 140 units per 10,000 workers, with an average annual compound increase rate of 35.6%. The number of industrial robots has exceeded the global average (99 units). /10,000 workers). However, compared with the other three major industrial robot shopping malls, my country's distance is still obvious. The density of industrial robots in South Korea is 774 units per 10,000 workers, Japan is 323 units per 10,000 workers, and Germany is 338 units per 10,000 workers.
The fifth is servitization. According to the existing international experience, after the production industry has developed to a certain stage, its added value and the improvement of the competition power of the market are more dependent on the support of the production service industry. With the continuous deepening of the integration of the manufacturing industry and the service industry, servicing has become an important force leading the upgrading of the manufacturing industry and completing the sustainable development, and it is one of the important signs of the manufacturing industry's striding toward the mid-to-high end. Service-oriented production has gradually become a new industrial shape. It has promoted the change of manufacturing companies from a single product supplier to a product and total solution supplier. The industrial value chain focuses on development and planning, product sales, brand promotion and after-sales services. Transfer, promote full life cycle management, e-commerce and other new business formats and new models are rapidly emerging.
The sixth is branding. According to statistics on economic cooperation and development arrangements, well-known brands account for only 3% of the total global trademarks, but they account for 40% of global shopping malls and 50% of sales. In the global economic competition, as a well-known brand with highly scarce resources, it is being monopolized by a few developed countries. According to the list of the "Top 500 International Brands" in 2018, the United States has 223 seats and continues to maintain its position as the number one international brand; France, the United Kingdom, Japan, my country, Germany, Switzerland and Italy are the second camp of major brands. Among the 38 selected brands in China, less than half of the brands in the manufacturing industry. With the current vigorous development of my country's manufacturing industry, brand value has increasingly become an important factor influencing companies to gain competitive advantages in the market.